The study also suggests that, at an age when Beats By Dre Studio Matte Black
reach younger readers, while also proving to those readers why their brand of news is different from other media. At the same time, newspapers need to establish multi platform strategies to engage readers that focus on the content rather than the format.
youth are starting to become more avid news readers, newspapers lose readers when young people are leaving home.
Perhaps one of the most interesting aspects of the study results was that loyal newspaper readers were more engaged members of their community than non readers, Instyler Max but at the same time, editorial content in newspapers was seen as irrelevant to youth interests. When editorials did discuss youth, it was also seen as generally negative.
In a survey of 3,500 people between the ages of 15 and 29 living in the United States, the Netherlands, and Finland, results showed that while the youth preferred television, they were interested in news and saw the value of being informed.
"Young people do not seem to understand the inherent value and difference in newspaper content versus other news media," said Robert Barnard, partner and founder of Decode. "TV still dominates even in perceptions of credibility and depth of coverage."
Newspapers should look at ways to Ghd Straighteners Argos
Newspapers may not be the first choice for young people but according to study results released by the World Association of Newspapers (WAN) and Decode, a Toronto based research firm, publishers have a number of options to reach out to Beats Monster Pro Review
untapped youth audiences.
Newspapers can influence youth to become regular readers
One positive note in the study revealed that parents, especially mothers, and teachers could influence young readers to become regular readers.
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